Privacy policy

Last updated: 18 September 2026

This privacy policy describes how Sensafashion (operated by A.I Ecom) collects, uses and protects your personal information when you visit our website, shop with us, or otherwise communicate with us.

1. Who is responsible for your data

The entity responsible for handling your personal information is:
A.I Ecom (operating Sensafashion)
Nassachweg 6, 97422 Schweinfurt, Germany
VAT ID: DE462909554
Email: info@sensafashion.com
Phone: +61 2 8880 5969

2. What information we collect

Depending on how you use our website, we may collect the following categories of personal information:

  • Contact and delivery information: name, address, email, phone number.
  • Order and payment information: what you've purchased, order history, payment confirmation (card details themselves are handled by our payment provider and are not stored by us).
  • Communications: messages you send us via the contact form or email.
  • Technical information: IP address, browser type and device information, collected automatically when you use the website.

3. Sources of personal information

We collect personal information from the following sources:

  • Directly from you, when you place an order, contact us, or otherwise provide us with your information.
  • Automatically through our website, from your device and through cookies and similar technologies.
  • From our service providers, when they process personal information on our behalf.

4. Why we process your information

We use your personal information to:

  • process and deliver your orders,
  • respond to enquiries and provide customer service,
  • comply with our legal obligations (e.g. record-keeping and consumer law),
  • improve our website, products and advertising.

5. Who we share information with

We never sell your personal information. We only share information with third parties necessary to run our business, including:

  • Shopify, which hosts our website and processes order data on our behalf.
  • Payment providers, who process your payment information securely.
  • Shipping carriers, who deliver your parcels.
  • Analytics and advertising providers, as described in the Cookies section below.

These parties may only use your information to provide their service to us, not for their own purposes.

6. Cookies and tracking technologies

We use cookies to make the website function properly, remember your cart, understand how our website is used, and measure the performance of our advertising. This includes cookies and similar technologies from:

  • Shopify - essential cookies required for the shop, cart and checkout to work.
  • Google (Google Analytics, Google Ads) - to understand how visitors use our site and to measure and improve our advertising.
  • Meta (Facebook/Instagram Pixel) - to measure and improve advertising, where such advertising is used.

You can disable cookies at any time in your browser settings. Please note that essential cookies are required for the shop and checkout to function.

7. Relationship with Shopify

Our store is hosted on Shopify Inc., which provides us with the online e-commerce platform and technical infrastructure that allows us to sell our products and services to you.

8. Third-party websites and links

Our website may contain links to websites or platforms operated by third parties. If you follow a link to a site not affiliated with or controlled by us, you should review that site's own privacy and security policies. We do not guarantee and are not responsible for the privacy or security practices of such third-party sites.

9. International transfers

We are based in Germany and sell to customers in Australia. Your personal information may therefore be transferred to, stored and processed outside your country of residence, including in the European Union and in countries where our service providers operate. Where required, we rely on recognised safeguards for such transfers.

10. Data retention

We keep your personal information for as long as necessary to fulfil the purposes described in this policy, including to meet legal record-keeping requirements.

11. Your rights

Under the Privacy Act 1988 (Cth) and the Australian Privacy Principles, you have the right to:

  • request access to the information we hold about you,
  • request correction of inaccurate information,
  • make a complaint about how we handle your personal information.

You can also manage your communication preferences at any time by using the unsubscribe link in our marketing emails. If you opt out, we may still send you non-promotional emails, such as those about your account or orders.

As we are based in Germany, customers in the European Union may additionally have rights under the GDPR, including access, correction, erasure, restriction, objection and data portability.

You can exercise these rights by contacting us at info@sensafashion.com.

12. Complaints

If you believe we have mishandled your personal information, please contact us at info@sensafashion.com first. You also have the right to lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.

13. Children's data

Our website is not intended for use by children, and we do not knowingly collect personal information about children. If you are a parent or guardian and believe your child has provided us with their personal information, please contact us so we can delete it.

14. Changes to this policy

We may update this privacy policy from time to time. Changes take effect as soon as they are posted on this page, with an updated "Last updated" date above.

Contact Information

Store name: Sensafashion
Company name: A.I Ecom
Business address: Nassachweg 6, 97422 Schweinfurt, Germany
VAT ID: DE462909554
Return address: Unit 10/23 Belmont Ave, Wollstonecraft, NSW 2065, Australia
Email: info@sensafashion.com
Phone: +61 2 8880 5969
Monday to Friday: 9am-5pm, Saturday & Sunday: Closed
We aim to respond to enquiries within 24 hours.

You can also reach us anytime via our contact page.